Pendleton Whisky is now available during Minnesota Vikings home games at U.S. Bank Stadium and in the brand-new Pendleton Whisky Longhouse
HOOD RIVER, Oregon, October 25, 2022 /PRNewswire/ — Pendleton Whisky, the iconic whisky brand of the same name from Pendleton, Oregon, named after the historic Pendleton Round-Up rodeo, today announces its latest partnership with the NFL’s Minnesota Vikings. Starting this NFL season, Pendleton Whisky will be a proud partner and the preferred cocktail of the Minnesota Vikings at U.S. Bank Stadium.
During the upcoming season, Vikings fans will be able to enjoy Pendleton Whisky during four regular-season home games at select locations throughout U.S. Bank Stadium. In addition, fans can enter Pendleton sweepstakes through the Vikings’ digital and social platforms. There will also be special surprise appearances by former Vikings players, cheerleaders, the team’s mascot Viktor, and Pendleton’s own Pendleton Posse to enhance the fan experience.
«We are thrilled about this partnership because the Vikings embody the same grit and toughness that Pendleton Whisky represents,» said Lander Otegui, Senior Vice President of Marketing at Proximo Spirits. «In addition, the Vikings are known for having some of the most loyal and best fans in the league. We can’t wait to grab game day by the horns and raise a glass of Pendleton Whisky with Vikings fans at all upcoming home games.»
In addition to Pendleton Whisky being available at Vikings home games, fans will see the famous Longhouse renamed for the first time as the Pendleton Whisky Longhouse. The newly named Longhouse is a sacred gathering place for fans before entering U.S. Bank Stadium.
«We are proud to provide the finest spirits to our passionate fans, so bringing on Pendleton Whisky as a partner felt like the perfect choice,» said Martin Nance, Executive Vice President and Chief Marketing Officer, Minnesota Vikings. «We look forward to introducing fans to the newly named Pendleton Whisky Longhouse for them to enjoy throughout the season.»
For more information about Pendleton Whisky, please visit www.pendletonwhisky.com or follow @PendletonWhisky on Facebook and Instagram.
Pendleton Whisky is imported and bottled in Hood River, Oregon, and is available nationwide. The oak barrel-aged whisky uses glacier-fed spring water from Mt. Hood in Oregon and is known for its rich, complex flavor and exceptionally smooth taste. Pendleton Whisky is the official whisky of the Professional Bull Riders (PBR) and the Professional Rodeo Cowboys Association (PRCA). Pendleton Whisky is owned and distributed by Proximo Spirits. For the fifth consecutive year, Pendleton Whisky was named one of Impact’s Hot Brands, recognizing it as one of the fastest-growing spirits labels in the United States. Visit Pendleton Whisky online at www.pendletonwhisky.com or @PendletonWhisky on Facebook and Instagram.
Pendleton® Blended Canadian Whisky. 40% Alc./Vol. (80 proof). ©2022 Pendleton Distillers, Lawrenceburg, IN. Please drink responsibly.
LET’ER BUCK and the wild horse logo are registered trademarks of The Pendleton Round-Up Association. PENDLETON is a registered trademark of Pendleton Woolen Mills.
SOURCE Pendleton Whisky