The Crown Jewel of the Cuervo Family

Reserva de la Familia is Jose Cuervo’s ultimate premium small-batch tequila.

The Reserva de la Familia process begins nearly 10 years before the liquid ever reaches a glass, with the planting of organic blue agave in the estate’s richest volcanic soils. The small-batch tequilas are then carefully crafted following an artisanal process handed down over 11 generations, with meticulous care given to every bottle. Each step in the process is hand-crafted, resulting in the pinnacle of the Jose Cuervo® tequilas, that the family is proud to offer in special, limited quantities today.